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Get the right price

Wednesday, April 21, 2010

As a real estate agent, there is one thing I love more then anything else, a home seller that is reasonable and listens to advice. There is a saying in the real estate industry: "To succeed as a listing agent, sometimes it's best to be the third agent!" What does this mean? It means that a seller has been through the process two times before they found you.

They are frustrated and are more likely to be a very motivated seller. They know that what they have been doing is just not working, and it's time to make a change. There is also a down side to these sellers. As an agent I have seen it time and time again, and it is probably the worst part about being an agent.

Sellers, when they come to me the third time around, are usually very upset. They usually had a bad experience with their previous agents and it cost them a lot of time, money, and un-needed stress. Don't make the mistake of being to stubborn about the your situation. Here's a few things to think about when selling a home.

How badly do you need to sell your home? What is your time frame for moving? Do you have to relocate for a new job? Before you even consider pricing your home, an agent needs to figure out these three factors first, and then you can create a plan to meet your goals. If you have to sell your home because of financial burdens, it's going to hard to come down on price, but it may actually save you money to do so.

If you price your home at market value from the get go you benefit from selling your home faster. Getting your home sold faster is not only going to save you from stress, but it will also save you money. How so? It's simple, for every mortgage payment you pay, you are paying interest to banks. Paying that interest every month is money you will never see again.

Also, if you over price your home at the start, you will miss out on a lot of potential traffic. 85% of showings come within the first 3 weeks of your home being on the market. It's important to price it right, otherwise the first traffic that comes through your home will be lost, and you can never get them back!

 

- Craig Adams

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